Former Broncos quarterback John Elway added rodeo to his business empire this week. Elway became part-owner of the Professional Bull Riders tour, headquartered in Pueblo. Hockey great Wayne Gretzky is also in on the deal. Elway already co-owned the Colorado Crush of the Arena Football League, and two metro-Denver restaurants.
Elway Adds Another Business to his List
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May 8th, 2008
Matt Loede
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